Let’s say you have a great business idea. So you think a website will be the first step to bringing in the business. But you want to start small to test the market so you just want a small site. And you expect to get this for, say R3,000 – mainly because you know someone who had his site done…
It took about 5 minutes for marketers to seize onto the social media platform opportunity. Before we knew it we were being told that if we didn’t market our businesses on platforms like Facebook and Twitter, we would be dead in the water. We would be left staring through the window at a party where everyone was making lucrative connections….